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Privacy Policy

Last updated: September 2, 2026

1. Introduction

Welcome to TCG Tracker, operated by Bravo TCG LLC. We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your data when you use our service.

2. Information We Collect

We collect the following types of information:

  • Account Information: Your name, email address, and any profile details you provide when signing up. You can sign up with email + password, phone number, or via a Replit account — whichever you choose, the same minimum profile data is stored.
  • Phone Number: If you opt in to SMS deal alerts, we collect your phone number to send you text notifications.
  • Payment Information: Web subscriptions are processed by Stripe; iOS subscriptions are processed by Apple via In-App Purchase. We never see or store your full card number — only a non-sensitive transaction reference for billing reconciliation.
  • Usage Data: Information about how you use TCG Tracker, including trackers you create, categories you monitor, notification preferences, and interaction patterns.
  • AI-Generated Content: Our weekly Investor Insights are generated by Anthropic's Claude and by models accessed through OpenRouter, from aggregated marketplace data and public sources (e.g. Reddit, YouTube). The content is educational only — never financial advice. We send Anthropic and OpenRouter only aggregated, non-personal market data for these reports; we do not send your account information or tracker history to the models.
  • Product Analytics: We use PostHog to understand how the app is used. When you are signed in, PostHog is told who you are (your account ID, email address, and first name) along with the product events you trigger (for example viewing the home screen or starting a trial) and basic device and browser information. Session recording is turned off, and we honor your browser's Do Not Track setting.
  • Support Chat: Messages you send to the in-app support assistant are stored so the conversation can continue across visits and so our support team can review escalated conversations. See Sections 4, 5, and 9 for how they are processed and how long they are kept.

3. How We Use Your Information

We use the information we collect to:

  • Provide and maintain the TCG Tracker service, including marketplace scanning and tracker management.
  • Send you deal alerts via SMS and in-app notifications when listings match your trackers.
  • Process subscription payments and manage your account billing.
  • Generate AI-powered market insights and reports based on aggregated marketplace data.
  • Improve and optimize the service based on usage patterns.
  • Communicate with you about service updates, changes, and support inquiries.

4. Third-Party Services

TCG Tracker shares data with the following categories of service providers:

  • Payments — Stripe: Web payment processing and subscription management.
  • Payments — Apple (App Store / In-App Purchase): iOS subscription billing, receipt verification, and entitlement management. Required by Apple's Guideline 3.1.1 for digital subscriptions sold through the iOS app.
  • Product analytics — PostHog: Receives your account ID, email address, first name, product events, and device/browser information as described in Section 2.
  • Email delivery — Resend: Sends our transactional and (if you have not opted out) marketing email; Resend processes your email address and name to deliver those messages.
  • SMS — Twilio: Delivers SMS deal alerts and phone verification codes to the phone number you provide.
  • Anthropic (Claude) and OpenRouter: AI-powered market analysis for Investor Insights and the in-app support chat. For support chat, the content of your messages is sent to Anthropic or OpenRouter to generate replies and is also stored on our servers so our support team can review escalated conversations. Your content is not used to train their models. No payment, password, or tracker data is included unless you put it in a message yourself — please don't paste card numbers or passwords into the chat.
  • Hosting — Replit: Our servers and database run on Replit's infrastructure, so the data described in this policy is stored there.
  • Marketplace and market-data providers: We query eBay, TCGPlayer, and other market-data vendors for listings and pricing. These queries contain search terms only — no personal data about you is sent to them.
  • Advertising — Meta and TikTok: Web only, and only while ad campaigns run. See Section 8 for full details.

Each of these services has its own privacy policy governing the use of your data. We encourage you to review their respective policies.

5. Artificial Intelligence Features

Several TCG Tracker features are AI-generated, using models from Anthropic (Claude) and OpenRouter: the weekly Investor Insights briefings, the Daily Market Brief, weekly sentiment reports, the creator brief dashboard, and the in-app support chat assistant.

  • Market content (insights, briefs, sentiment reports) is generated from aggregated, non-personal marketplace data and public sources such as YouTube and Reddit. Your account information and tracker history are not sent to the model for these features.
  • The support chat sends your messages to Anthropic or OpenRouter to generate replies, as described in Section 4. The support assistant is an AI — it is labeled as such in the app.
  • Your content is not used to train AI models.
  • All AI-generated market content is educational only and is never financial advice.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. All data transmission is encrypted using SSL/TLS. Payment information is handled exclusively by Stripe's and Apple's PCI-compliant infrastructure.

7. Cookies, Analytics, and Sessions

TCG Tracker uses session cookies to keep you logged in and maintain your preferences; these are essential for the service to function. Beyond those essentials, two kinds of non-essential technology run as described in this policy: PostHog product analytics (Section 2), which uses its own identifiers to recognize your browser across visits, and — on the website only, while ad campaigns are active — advertising pixels from Meta and TikTok that set third-party advertising cookies (Section 8). The iOS app does not load the advertising pixels.

8. Advertising Pixels (Meta and TikTok)

When we run paid advertising campaigns, the TCG Tracker website may load advertising pixels from Meta (Facebook/Instagram) and TikTok. When active, these pixels set third-party advertising cookies. The iOS app never loads these pixels.

  • What they collect: Pages you visit on our site, the actions you take (such as starting a free trial or completing a checkout, including the plan price), your device and browser information, and cookie identifiers that Meta or TikTok use to match your visit to an ad you may have seen. We do not send either platform your card details, your tracker contents, or your account password.
  • Why: To measure whether our ads work and to optimize ad delivery. The pixels only load when advertising campaigns are configured; otherwise no Meta or TikTok code runs on the site.
  • Who receives it: Meta Platforms, Inc. and TikTok Inc. process this data as described in their own policies — see Meta's Privacy Policy and TikTok's Privacy Policy.
  • Opting out: You can opt out of Meta's ad targeting via Facebook Ad Preferences, out of TikTok's via TikTok's Ads and Your Data settings, and out of interest-based advertising generally at optout.aboutads.info (Digital Advertising Alliance). Blocking third-party cookies in your browser, or browser extensions that block trackers, also prevent these pixels from operating. Opting out does not affect any TCG Tracker functionality.

9. Data Retention

We keep personal data only as long as it is needed:

  • Account data (profile, trackers, preferences, subscription records): kept for the life of your account and deleted when you delete your account.
  • Support chat transcripts: kept for 24 months from the last message in a conversation, then deleted automatically. Deleting your account deletes them immediately.
  • Deal alert notifications: kept for 30 days, then deleted automatically.
  • Login sessions: expire after 7 days; all of your sessions are deleted when you delete your account.
  • Verification codes and reset links: short-lived by design (minutes to 24 hours) and deleted with your account.
  • Billing records: transaction references are kept as long as needed for billing reconciliation and legal obligations; Stripe and Apple retain their own payment records under their policies.
  • Market data (listings, prices, sold-sale history): aggregated and not tied to you; retained on its own schedule.

10. Your Rights

You have the following rights regarding your personal data:

  • Delete Your Account: You can delete your account and all associated data at any time directly in the app — go to Settings → Delete Account. You can also request deletion by emailing us at support@tcg-tracker.app.
  • Opt Out of SMS: You can opt out of SMS notifications at any time through the Settings page or by replying STOP to any text message.
  • Access Your Data: You may request a copy of the personal data we hold about you.
  • Update Your Information: You can update your account details and notification preferences through the Settings page.

11. Children's Privacy

TCG Tracker is not intended for use by individuals under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected data from a child under 13, we will take steps to delete that information promptly. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at support@tcg-tracker.app.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on this page and updating the "Last updated" date. Your continued use of TCG Tracker after changes are posted constitutes your acceptance of the revised policy.

13. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices — including data deletion requests — please contact our support team at support@tcg-tracker.app.